City Joinery
City Joinery is a custom furniture studio specializing in handcrafted contemporary furniture, combining traditional woodworking techniques with modern materials such as wood, metal, glass, and acrylic.
I developed the company's visual identity, including a logo inspired by the woodworking "joint" technique, with two brackets symbolizing craftsmanship and precision. The color palette reflects the fusion of traditional craftsmanship and modern design. I also created a comprehensive suite of brand materials, including a stationery system, product catalog, direct mail, website, and other marketing collateral, establishing a cohesive brand presence across print and digital touchpoints.
